As the largest private provider of ADR services, JAMS has a legacy of trailblazing in dispute resolution. They recently entrusted us with designing campaigns for two groundbreaking initiatives: For the innovation program, we created a bold identity: JAMS Next, highlighting JAMS’s forward-thinking approach to reinventing ADR. For the JAMS Foundation, we developed the “Words Change Worlds” campaign, showcasing
Stradling Yocca Carlson & Rauth focuses its practice in two key areas: 1) municipal and public finance work and 2) start-up and high-growth companies. The firm needed a positioning approach that would appeal to both client bases. Client interviews revealed a common thread of value: the firm’s energetic, efficient approach that speeds fast-paced projects forward.
Legal and compliance professionals are notoriously risk averse about document control—so when the cloud came along, many were wary. Microsoft asked us to ease fears and inspire trust among this important group. We started with an ad that used memorable visuals and direct language to build comfort with Microsoft’s cloud platform. As a follow-up, we worked with