Bringing clarity to the complex
Right Hat is a strategic B2B branding and design agency based in Chicago. We create marketing solutions that express your vision and move your business forward.
Attracting talented diverse lawyers is a challenge every firm faces.
Leading the way
Bringing thought leadership to life through an innovative digital experience.
One message, two audiences
The firm needed a positioning approach that would appeal to two client bases.
Telling a university’s story
The strategy: establish the university as an impact player that takes on the most crucial issues of the day.
A new way of thinking
The messaging strategy, “Learn to Learn,” showed how the school’s methods taught students to be lifelong learners.
Spotlight on: DEI services marketing
Move over, ESG. DEI has arrived.
Content management system re-platforming: it isn't just a technology fix
In the professional services arena, the website serves as the center of the digital experience and powers important pieces of the buying journey.
Top 6 professional services marketing projects for 2023
According to Gartner’s “The State of Marketing Budget and Strategy 2022” report, CMOs are prioritizing marketing efforts on high-value, strategic capabilities such as brand strategy, innovation and technology.