Disciplines
Advertising, Website
As the largest private provider of ADR services, JAMS has a legacy of trailblazing in dispute resolution. They recently entrusted us with designing campaigns for two groundbreaking initiatives:
- JAMS’s innovation program, which is pioneering the integration of AI into dispute resolution.
- JAMS Foundation, which teaches people all over the world how to apply ADR principles in both legal and community disputes.
For the innovation program, we created a bold identity: JAMS Next, highlighting JAMS’s forward-thinking approach to reinventing ADR.
For the JAMS Foundation, we developed the “Words Change Worlds” campaign, showcasing real-life stories of how the Foundation improves access to justice and defuses violent conflicts globally.
Both initiatives came to life through distinctive landing pages and digital ad campaigns that integrated JAMS’s trusted brand while delivering a fresh, dynamic appeal. This approach underscores JAMS’s leadership in advancing ADR on the global stage and the digital frontier.
