Bracewell
//
Legal
Recruiting top talent with stories that sell
When Bracewell asked us to create a new lateral recruiting tool, we discovered that top prospects wanted to understand the firm’s culture and to see proof of lateral opportunities. The new recruiting brochure tells compelling first-person stories of laterals in offices from Austin to London, and practices from energy to corporate to litigation, showcasing their reasons for choosing the firm. The result: a message of openness, energy and opportunity.



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